I know it sounds like it’s a made up name, but Jeff Funnekotter is a Canadian sports nut who made the strange choice of leaving Canada a few months before the Games to travel Europe. That didn’t stop him from filing this story about Olympic fever in Holland:
A lot of questions spring to mind when one sees this billboard all over Amsterdam. What does it mean? Is this an affront to the Canadian flag, or a compliment? How ironic and sophomoric is the JC Decaux reference? What’s with the disturbing amount of thigh hair? Why is that strange man taking a photo of it?
I can’t answer most of these but I do know that it’s an ad for a Dutch radio station, as it turns out. It indicates that a team of DJs – I’m not sure if they are shock (or in this case, sock) jocks – is heading to the Olympics and will be broadcasting live. They want to call attention to their Olympic package, I guess. Perhaps they are feeling cocky about the Dutch team’s chances. Who knows?
What we know is that Evers Staat Op – translated loosely, it means Evers Is On, even though the three DJs who comprise the team are named
Niels, Edwin, and Rick – are in a specially-built broadcast in Holland Heinken House. This is located at the Minoru Arena in Richmond.
It’s open daily from 9am to 2am and is fairly mental by most Olympic venues’ standards from past Games. Holland Heineken House started at the 1992 Barcelona games, so they will be used to the temperature in Vancouver.
The Dutch tend to really get behind their athletes (I suspect the same can be said of the hairy-quadricepped gentleman here too), so it’s
worth checking out at some point to see a country that really goes nuts for its team.